Logistics Work Shouldn’t Be This Hard. We’re Fixing It.
Jun 24, 2025
At BackOps, we just raised $6 million to keep solving one of the most painful and expensive problems in logistics: the burden of disconnected systems and manual coordination. The funding is an important milestone, but it is what we are building next that really matters.
If you have worked in warehouse or supply chain operations, you know the problem. Most teams are juggling a chaotic mix of software systems, spreadsheets, email threads, vendor portals, and tribal knowledge just to get through the day. ERPs do not talk to WMS platforms. CRMs live separately from shipping portals. Customer updates require toggling between Slack messages, PDFs, and databases. Resolving a single issue might mean chasing down status codes, making a few phone calls, logging into multiple systems, and finally updating a spreadsheet.
This is what “normal” looks like for too many teams. And it is not sustainable.
For the first time, we can leapfrog the integration problem
BackOps was built for this exact environment. We are not asking companies to rip out the tools they already use. We meet teams where they are and unify the work across systems they already rely on. That means automating tasks across NetSuite, SAP, 3PL Central, WMS tools, shared inboxes, Slack, customer support platforms, and everything in between.
Instead of stitching together shallow integrations or building a chatbot that just hands off the problem, BackOps closes the loop. Our platform reads inbound messages, retrieves the right data, updates systems, files claims, coordinates across stakeholders, and sends outbound responses. All of this happens automatically.
We are not just telling people what went wrong. We are fixing it before they need to ask.
The results are real and compounding
For many of our customers, tasks that used to take a human 30 to 45 minutes—like processing a reshipment, resolving a claims inquiry, or updating a shipment across disconnected systems—now take under a minute with BackOps.
We have customers saving 3 to 5 hours per employee per day, particularly across frontline roles where people were previously spending most of their time bouncing between spreadsheets, portals, and inboxes.
In one warehouse, more than 80 percent of customer-facing inquiries are now handled automatically. Manual triage has nearly disappeared, and resolution times have improved dramatically.
A leading 3PL cut their manual workload by over 60 percent, saving the equivalent of three full-time employees’ effort every week while maintaining a 98.3 percent task accuracy rate.
An industrial manufacturer dropped daily order inquiry resolution times from 30 minutes to under 2 minutes. Their internal response SLAs jumped from 82 percent to 96 percent, a 14-point increase that had a measurable impact on distributor satisfaction.
A mid-sized industrials manufacturer used BackOps to streamline inbound logistics requests from distributors. Each request previously took 20 to 30 minutes to resolve, involving logins to 4 or 5 different carrier and vendor portals, ERP lookups, and manual coordination over email or phone. Today, over 85 percent of those requests are resolved autonomously in under 60 seconds. Average response times have dropped by 92 percent, and the team now reclaims more than 30 hours a week to focus on higher-priority tasks.
We are closing the loop, not just automating parts of it
The opportunity in logistics automation is not just about saving time. It is about reimagining how work gets done across the entire operation.
When your team no longer needs to manually dig for data, route tickets, or update multiple systems by hand, you create space for faster decision-making, cleaner data, and better customer experiences. That is what we mean by intelligent automation. Work that moves itself forward across systems without adding overhead or handoffs.
And we are just getting started.
A new product is coming that will change the landscape
We are preparing to launch a major new product that extends the BackOps platform from reactive automation to full operational orchestration. This will include predictive analytics to detect risks before they happen, system-level insights to uncover automation opportunities, and even more powerful capabilities for coordination across warehouse, transportation, and communication systems.
This next step gets us closer to our long-term vision. We are building the default operating platform for warehouse operations. Not just a layer that helps with tasks, but the system of intelligence that guides the entire flow of work from start to finish.
Modern logistics deserves better infrastructure
Operators in this space have had to accept workarounds and duct-taped processes for too long. BackOps gives them a new option. A fast, intelligent, and practical way to eliminate the repetitive tasks that slow down growth and create costly errors.
If you are stuck spending hours chasing updates, logging into disconnected tools, or constantly managing handoffs between systems, we built this for you.
It is time to fix the broken stack. It is time to bring real automation to logistics. And it is time to do it in a way that finally makes sense for how teams actually work.
Want to learn more or see it in action
Reach out to info@backops.ai or visit backops.ai